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"I just wanted to thank you all for all your hard work on the strategy and welcome pages and for your high level of professionalism during the course of this project. It has been a pleasure working with you, and I hope we will have the opportunity to work together again."

Mila Gomez, Producer, Technology Development
McDougal Littel

Business Challenge: McDougal Littel, a Houghton Mifflin Company, is a leading publisher of textbooks and other curriculum materials for sixth- through twelfth-grade teachers and students. They use innovative techniques to help educators. Looking for a way to incorporate interactive technologies with their print materials, they partnered with Ajenda to create Web-based test-taking strategies.

Solution: The challenge for Ajenda was to present the test-taking strategies in the appropriate context at a level consistent with the textbook material. Our experience with integrated design and our understanding of how people interact with information online gave us an insight into how the components would be used, and how they could be presented in the most effective manner. Moreover, these strategies needed to be flowed into the student's own self-paced "discovery" and "learning" process. Flash animation pieces were designed to present the "test-taking message" in a fashion that was usable and appropriate to the media.

Impact: Ajenda has created test-taking strategies for multiple textbooks. McDougal Littel was excited about the resulting product and contracted with Ajenda to create strategies for additional textbooks.